News Archive

News for 2013

Father's Day digital radio ad campaign
9 August 2013
Commercial Radio Australia (CRA) has teamed up with Sony Australia and is offering bonus Sony Headphones with the purchase of any Sony DAB+ product, in a new digital radio ad campaign for Father’s Day. Titled “Dad’s Don’t Do Subtle”, the series of three 30 second radio ads, written by award winning radio specialist agency Eardrum, feature some not so subtle hints ...
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DAB+ technology workshop and transmission demonstration in Vietnam
29 July 2013
Today saw the end of a three day DAB+ Technology Workshop and Transmission Demonstration, in Hanoi, Vietnam (26, 27, 29 July). The event was jointly organised by WorldDMB and Voice of Vietnam and was supported by the Asia-Pacific Broadcasting Union (ABU). The workshop, organised in the lead up to the Radio Asia conference, 29 – 31 July was attended by more than 100 delegates from Vietnam...
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DAB+ digital radio is trucking on
15 May 2013
Two of Australia’s leading truck manufacturers: Isuzu and Hino, will showcase DAB+ digital radio in their selected models at this week’s Brisbane Truck Show. The two manufacturers will be showcasing DAB+ digital radio on the Directed Electronics stand at the Brisbane Truck Show, which will take up all three levels of the Brisbane Convention and Exhibition Centre at South Bank from ...
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Digital radio sales & listening figures continue to grow
1 May 2013
Digital radio sales and listening figures recorded another significant rise with 94,024 DAB+ digital radio devices sold in the first quarter of 2013*, bringing the total number sold since the 2009 launch to 1,250,179, in addition listening figures from Survey 2, 2013 show 12.3% of people are now listening via a DAB+ device each week**. The first quarter sales figure for 2013 is up from Q1, 201...
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Digital radio sales soar
25 March 2013
Official data relating to DAB+ digital radio in Australia was released by Commercial Radio Australia (CRA) today in the 2013 Digital Radio Industry Report, showing digital radio sales figures have soared to a total of 192,974* in a four month period, listening continues to grow with almost 1.5 million** people tuning in each week and nearly 14,000 new vehicles have now been sold with DAB+ digit...
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We Want Digital Radio - regional campaign launched
18 March 2013
The commercial radio industry has launched a national information campaign urging listeners to support digital radio’s expansion into regional areas, chief executive of Commercial Radio Australia, Joan Warner said today. A nationwide radio and online banner advertising campaign will begin today urging listeners to register their support for digital radio expanding into regional Aus...
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New audience measurement system for radio
19 February 2013
The radio industry has taken the first step to future proof the radio audience measurement system with the announcement of GfK as the preferred service provider for radio audience measurement surveys from 1 January 2014. Mobile data capture and online recruitment and data capture will be key new features of the next radio audience measurement contract awarded to international research company, ...
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